One of the most essential necessities for a living being to sustain is food. Since the beginning of life, food has played an important role; however, its procurement has changed. From eating raw meat to eating beautiful delicacies that appeal our visual sense, the experience of food has evolved as has man.
In the rapidly growing world of today, food has sadly taken a back seat in front of the rushing lifestyle that we have accommodated ourselves into. Thus bringing the boon of food delivery apps into our lives: The one solution to all our problems. Quick delivery at our doorstep of delectable cuisines from our favourite places, all at a touch of a button.
First and foremost, it is important to understand the need of food delivery apps which can be summarised as follows:
1. Enjoyable food at the leisure of Home: We cannot expect ourselves to go out to eat every time we are not in the mood to cook. Also, fancy dining is not appealing every time. Thus, our very own food delivery apps come into play.
2. Food from different places at one place: When at times we want to eat different things from different places, it is not possible to go at all food joints, for one meal and so these food delivery apps provide anything we need from anywhere to wherever we are.
3. No need to wait: Who likes to wait in a queue outside a restaurant? It is easier to order food as soon as we leave from office so that fresh and delicious food is delivered to our home when we reach. Also instead of waiting at a table for food without anything else to do, ordering food saves our time for we can do our household chores while waiting for food to arrive at our doorstep.
4. Attractive Discounts: The very appealing and the only factor that makes us shift from one app to another is the discount scheme that they offer. When these apps are offering upto 50% off, why would we pay the full amount by not ordering from the very own food delivery app.
After getting an idea about the benefits we get from the quick, responsive and all time available food delivery apps; it is imperative to understand how these apps are able to provide the amount of discounts that they do and earn at the same time as no business can survive if they do not run on a profit earning model. Moreover, if we realize the system of working they follow, we will be able to break the myths that pertain to these apps. A lot of us make the mistake of believing that these apps of instant food delivery wherever we want are into fraudulent practices or provide stale food, therefore making up for the discounts that they provide. However, this is not how they manage their discounts.
It is because of the following reasons that these apps run on large discount schemes:-
1. Enormous Fundings – Apps like Zomato, Swiggy, Uber Eats etc are hugely funded from international organizations for their concept or idea. Their importance is established and increasing world over and so big businesses invest in them immensely to realize their value in future.
2. Tie up with food Joints – Not just big businessman but also maximum food joints have realized the value of these joints and have understood that they can’t function in isolation i.e. no food joint can expect incoming consumers all the time. So they need to reach out to the consumers’ doorstep and the only way to do that is to delivering them food. However it is not always feasible establish one’s own food delivery system. Thus it is better to Tie up with these apps and enters the web on some one elses experienced shoulders. But to ascertain the services of these apps, may it be Swiggy or Zomato or Uber Eats or any other such apps, these food joints need to pay them either on the basis of number of orders or value of order or an agreed percent of commission on every order. This settlement of scheme is what makes these apps provide huge discounts to its users.
3. No Unnecessary Costs – Unlike a physical store, the apps run in a virtual space and so they are saved from all the costs incurred at the physical store like the cost of land, electricity, water, staff etc. Now, since the cost is almost negligible the price at which they provide services is comparatively less.
After understanding all the benefits of food delivery apps, it is safe to say that in today’s world where one is running from dawn to dusk, these apps are like a God’s send. We do not have to rely on instant packed foods when we are either too tired or too busy to cook a delicious meal. Also, we do not think twice before inviting friends or family over without any pre preparations because “ Zomato hai na!” and instant plans are fun and easy as cooking is not a concern; instead “ Swiggy kar lenge!”
These apps are thus definitely revolutionizing the food industry by providing quick access as well as ease and comfort. So, if you want to create your own Food Delivery App, visit Techingenious.
Siddhi Ranka